Pages

Ford Motor Company developed a series of ads on network television and cable television, in print ads, on billboards, and also on signs for Ford dealers to post in their showroom windows. In other words, Ford Motor Company developed a(n) ________.

a. media plan

b. integrated marketing communication campaign

c. advertising campaign

Answer : c

 

Search This Blog

Flag Counter
Humor Blogs - Blog RankingsBlogarama - The Blog Directory